Automated
Competitive Intelligence Platform

Keep your sales team armed with ready battlecards instantly 🏆
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Features

Say Goodbye to Manual Competitor Research

No more scattered spreadsheets, outdated docs, or hours spent researching the same companies

Central place for competitor profiles

Competitor database

Keep all your research in one place instead of hunting through emails, Slack, and random files

Competitor profiles

Automated competitor profiles

Get complete company overviews with key insights, recent news, and strategic positioning without spending hours researching on Google and LinkedIn

Ready-made battlecards

Pre-built battlecard templates

Sales-ready formats organized by department that turn your raw competitive research into polished materials your team can actually use in meetings and demos

Collaboration

Team knowledge sharing

Everyone sees the same intel so you stop getting different answers about competitors

Always updated data

Automated data updates

Intelligence stays fresh so you're not working with last quarter's outdated research

Customizable dashboards

Multi-source data collection

Pulls from websites, news, and databases so you don't have to check everywhere manually

Platform

Everything You Need in One Platform🛠️

Trend analysisSWOT analysisMarket trendsProduct comparisonFeature analysisProduct positioningDashboardsMarket segmentationBenchmarkingBattlecard generatorActionable reportsKnowledge hubCustomer feedbackCollaborationInteractive insightsMarket share analysisPricing strategy evaluationWin/Loss analysisCompetitive playbooksReview analysis
Company impact

Built for Every Department🎯

Sales gets battlecards, marketing gets positioning insights, product gets feature intelligence - all from the same data

Before 🤯

Spending hours researching each prospect's competitors

Walking into calls without knowing the competitive landscape

Losing deals to competitors you weren't prepared for

After 🚀

Ready battlecards for every sales call

Win more deals with current competitor insights

Close deals faster with prepared responses

Performance metrics

What Happens When You Stop Flying Blind🌱

90% of Fortune 500 companies use competitive intelligence.
Teams with current intel close more deals and make better product decisions

  • Key‑Account Revenue 💰

    Evalueserve case study, 2025 – Firms that embedded an AI‑driven CI platform quadrupled revenue from their target accounts

  • ‑70%

    Search Time ⏱️

    Evalueserve blog, 2024 – Centralised CI slashes the hours analysts waste hunting for data by 70%, letting them spend time on decisions

  • +27.6%

    Win Rate 📈

    CSO Insights, 2024 – Blending CI with sales enablement lifts deal win rates by 27.6% on average

  • +20–25%

    Productivity 🚀

    McKinsey Global Institute – Social knowledge‑sharing underpinned by CI lifts knowledge‑worker productivity by up to 25%

  • +15%

    Customer Satisfaction 🤗

    According to research by Paddle, companies with competitive intelligence programs have 15.4% higher customer satisfaction than companies without

  • -24%

    CAC 💵

    According to research by Paddle, companies with competitive intelligence programs have 23.7% lower customer acquisition cost than companies without

  • +19%

    LTV 💸

    According to research by Paddle, companies with competitive intelligence programs have 18.9% higher customer lifetime value than companies without

  • Faster Decisions ⚡

    TechJury BI Trends 2025 – Organisations with mature analytics and CI are five times likelier to make faster, better calls

  • Key‑Account Revenue 💰

    Evalueserve case study, 2025 – Firms that embedded an AI‑driven CI platform quadrupled revenue from their target accounts

  • ‑70%

    Search Time ⏱️

    Evalueserve blog, 2024 – Centralised CI slashes the hours analysts waste hunting for data by 70%, letting them spend time on decisions

  • +27.6%

    Win Rate 📈

    CSO Insights, 2024 – Blending CI with sales enablement lifts deal win rates by 27.6% on average

  • +20–25%

    Productivity 🚀

    McKinsey Global Institute – Social knowledge‑sharing underpinned by CI lifts knowledge‑worker productivity by up to 25%

  • +15%

    Customer Satisfaction 🤗

    According to research by Paddle, companies with competitive intelligence programs have 15.4% higher customer satisfaction than companies without

  • -24%

    CAC 💵

    According to research by Paddle, companies with competitive intelligence programs have 23.7% lower customer acquisition cost than companies without

  • +19%

    LTV 💸

    According to research by Paddle, companies with competitive intelligence programs have 18.9% higher customer lifetime value than companies without

  • Faster Decisions ⚡

    TechJury BI Trends 2025 – Organisations with mature analytics and CI are five times likelier to make faster, better calls

Competitive Intelligence FAQs

Instead of spending hours googling competitors and updating spreadsheets, Fragments automatically tracks competitor changes and turns them into ready-to-use battlecards. Your team gets current intel without the manual work.

Leave outdated competitor analysis behind forever

Join companies already using competitive intelligence to win more deals
Request Demo