Our Mission

We are on mission to help companies win, grow and innovate faster🏆

Problem

Competition is growing📈

Rising and intensive competition poses challenges for companies, including adapting to market changes, managing data overload, and making informed decisions more than ever before.
This escalating competitive landscape places immense pressure on organizations striving to maintain their market position and relevance for their customers.

Marketing Technology Landscape as an example of competition hypergrowth

From 150 companies in 2011 to 14,106 in 2024

Competitive intelligence data library sources

Imagine these companies are competing for the same customers🔥

Competitive intelligence data library sources

And other technology sectors are the same💀

Current solutions

Pain points of traditional competitive intelligence programs🤯

After years of in-depth study, lots of interviews, and analysis of corporate competitive intelligence programs, we've identified key pain points with existing solutions that we're committed to resolving:

❌ Manual effort-intensive processes❌ Old-school user interfaces❌ Overwhelming complexity❌ Focus limited on marketing or sales❌ Flooded with false, duplicate, irrelevant data
❌ Outdated information❌ Wallet-draining solutions❌ Exclusive to enterprises❌ Non-collaborative one-man show ❌ Static knowledge-base style solutions
Our approach

Fragments differs in fundamental values and principles🚀

At Fragments, we understand the pain points that traditional competitive intelligence programs often pose. That's why we've reimagined the entire process to provide a solution that directly addresses these challenges

Affordability

We believe competitive intelligence should be accessible to all, with pricing that won't break the bank.

Simplicity

We've simplified the process, making competitive intelligence less complex and more user-friendly.

Automation

Fragments reduces manual efforts through smart automation, so you can focus on strategy, not data collection.

Scalability

Fragments is designed for companies of all sizes, not just the giants. We embrace collaborative intelligence, making it a team endeavor.

Collaboration

No more solo games. Fragments empowers users to work together, enhancing collective intelligence.

AI-Powered Data

We recognize the paramount importance of data. That's why we are dedicated to providing you with the most comprehensive and constantly updated range of data sources available.

We are crafting Next-Gen CI Software

Competitive intelligence data library sources