用語集

競合インテリジェンス用語集

競合インテリジェンスをマスターするための完全ガイド。専門家による定義、実践的な洞察、プロフェッショナル向けの実例を提供します。

67+
専門家による定義
5
カテゴリー
100%
実用的
2026
更新済み

用語を閲覧

カテゴリーと成熟度レベル別に整理された競合インテリジェンス用語の包括的なコレクションを探索してください。

67件の用語が見つかりました
すべてのカテゴリー
すべてのレベル

基礎

9件の用語
initial

Business Intelligence

Understand business intelligence fundamentals, tools, and best practices. Learn how BI transforms data into actionable business insights.

詳しく見る
foundation

Competitive Advantage

Understand what competitive advantage means and how to develop sustainable differentiation. Practical guide with examples and frameworks.

詳しく見る
initial

Competitive Intelligence

Master competitive intelligence fundamentals. Learn what CI is, how it works, and how to build an effective competitive intelligence program.

詳しく見る
initial

Competitive Landscape

Learn how to analyze and map your competitive landscape. Practical framework for understanding market dynamics and competitor positioning.

詳しく見る
initial

Market Intelligence

Master market intelligence fundamentals. Learn how to gather, analyze, and act on market insights for competitive advantage.

詳しく見る
initial

Market Research

Learn how market research supports competitive intelligence. Practical guide to research methods and competitive applications.

詳しく見る
foundation

Porter's Five Forces

Master Porter's Five Forces framework for competitive analysis. Detailed guide with practical examples and application methods.

詳しく見る
initial

SWOT Analysis

Master SWOT analysis for competitive strategy. Detailed guide with templates, examples, and best practices.

詳しく見る
foundation

Total Addressable Market

Calculate and analyze Total Addressable Market. Practical guide to TAM analysis for competitive strategy.

詳しく見る

分析手法

22件の用語
systematic

Benchmarking

Learn what benchmarking is, how it differs from competitive analysis, and practical methods for measuring and improving business performance.

詳しく見る
systematic

Competitive Benchmarking

Learn how to benchmark your performance against competitors. Practical guide to metrics, methods, and best practices for competitive benchmarking.

詳しく見る
foundation

Competitive Matrix

Learn how to build effective competitive matrices for analysis and comparison. Includes templates, examples, and best practices.

詳しく見る
systematic

Competitor Analysis

Complete guide to competitor analysis. Learn the process, frameworks, and tools for analyzing competitors and gaining strategic insights.

詳しく見る
systematic

Competitor Mapping

Learn how to create effective competitor maps. Practical guide to visualization methods, frameworks, and best practices.

詳しく見る
systematic

Competitor Profiling

Learn how to create comprehensive competitor profiles. Practical guide to research methods, data sources, and profile templates.

詳しく見る
systematic

Competitor SWOT

Learn how to conduct SWOT analysis on competitors. Step-by-step guide with templates and examples for competitive SWOT analysis.

詳しく見る
systematic

Customer Journey Mapping

Learn how customer journey mapping reveals competitive opportunities. Practical guide to mapping and analyzing customer experiences.

詳しく見る
systematic

Digital Footprint Analysis

Learn how to analyze competitor digital footprints. Guide to tracking online presence, technology stacks, and digital strategies.

詳しく見る
systematic

Gap Analysis

Learn how to conduct gap analysis for competitive advantage. Practical framework for identifying market gaps and opportunities.

詳しく見る
systematic

Industry Benchmarking

Learn how to benchmark against industry standards and best practices. Guide to finding, using, and applying industry benchmarks.

詳しく見る
systematic

Market Segmentation

Learn how market segmentation reveals competitive opportunities. Framework for segment analysis and competitive positioning.

詳しく見る
systematic

Market Share Analysis

Learn how to analyze and track market share. Practical guide to measurement methods, data sources, and competitive insights.

詳しく見る
foundation

PEST Analysis

Learn how to conduct PEST analysis for competitive context. Framework for analyzing Political, Economic, Social, and Technological factors.

詳しく見る
foundation

PESTLE Analysis

Master PESTLE analysis for comprehensive environmental scanning. Includes Legal and Environmental factors beyond basic PEST.

詳しく見る
systematic

SAM & SOM

Learn the difference between SAM and SOM for market analysis. Practical guide to calculating serviceable and obtainable market.

詳しく見る
systematic

Share of Voice

Learn how to measure and improve share of voice. Practical guide to tracking competitive visibility and brand presence.

詳しく見る
advanced

Threat Modeling

Learn competitive threat modeling for strategic planning. Framework for identifying and assessing competitive threats.

詳しく見る
systematic

Trend Analysis

Master trend analysis for competitive insights. Guide to identifying and tracking market and competitor trends.

詳しく見る
systematic

Value Chain Analysis

Conduct value chain analysis for competitive insights. Guide to analyzing and optimizing your value creation.

詳しく見る
systematic

Voice of Customer

Use Voice of Customer research for competitive insights. Guide to gathering and analyzing customer feedback.

詳しく見る
systematic

Win-Loss Analysis

Master win-loss analysis for competitive intelligence. Complete guide to understanding why you win and lose deals.

詳しく見る

戦略計画

15件の用語
strategic

Barriers to Entry

Understand barriers to entry in competitive strategy. Learn how to analyze and leverage market entry barriers for competitive advantage.

詳しく見る
strategic

Blue Ocean Strategy

Understand Blue Ocean Strategy and how to create new market space. Learn the framework, tools, and real examples of successful blue ocean moves.

詳しく見る
strategic

Channel Strategy Analysis

Learn how to analyze and optimize your go-to-market channels. Practical framework for channel strategy and competitive positioning.

詳しく見る
strategic

Competitive Positioning

Master competitive positioning strategy. Learn frameworks, methods, and real examples for differentiating your product in the market.

詳しく見る
strategic

First-Mover Advantage

Understand when first-mover advantage works and when it doesn't. Practical analysis of timing strategy in competitive markets.

詳しく見る
strategic

Go-to-Market Strategy

Build effective go-to-market strategies with competitive context. Practical framework for launching products in competitive markets.

詳しく見る
advanced

Market Disruption

Understand market disruption and how to identify disruptive threats. Practical framework for competitive response to disruption.

詳しく見る
strategic

Market Entry Strategy

Develop effective market entry strategies with competitive analysis. Framework for entering new markets successfully.

詳しく見る
strategic

Opportunity Analysis

Learn how to identify market opportunities through competitive analysis. Framework for finding and evaluating strategic opportunities.

詳しく見る
strategic

Scenario Planning

Learn scenario planning for competitive strategy. Framework for anticipating competitor moves and market changes.

詳しく見る
strategic

Strategic Differentiation

Master strategic differentiation for competitive advantage. Framework for developing and communicating unique value.

詳しく見る
advanced

Strategic Foresight

Develop strategic foresight capabilities. Guide to futures thinking and anticipating competitive evolution.

詳しく見る
strategic

Strategic Intelligence

Build strategic intelligence capabilities. Guide to providing competitive insights for strategic decision-making.

詳しく見る
strategic

Unique Selling Proposition

Develop a compelling unique selling proposition. Framework for differentiation and competitive positioning.

詳しく見る
strategic

Value Proposition

Craft compelling value propositions that differentiate. Framework for articulating and communicating customer value.

詳しく見る

ツールとテクニック

16件の用語
advanced

AI-Powered Competitive Analysis

Learn how AI transforms competitive analysis with automated insights, pattern recognition, and predictive analytics. Practical guide for modern competitive intelligence.

詳しく見る
systematic

Brand Monitoring

Learn how to track and manage your brand reputation online. Practical guide to brand monitoring tools, metrics, and best practices.

詳しく見る
advanced

Buyer Intent Data

Learn how buyer intent data helps identify prospects actively researching solutions. Practical guide to sources, signals, and implementation.

詳しく見る
systematic

Competitive Analysis Tools

Compare the best competitive analysis tools for research, monitoring, and insights. Detailed guide to choosing the right tools for your needs.

詳しく見る
systematic

Competitive Intelligence Software

Compare top competitive intelligence software platforms. Detailed guide to features, pricing, and choosing the right CI tool for your team.

詳しく見る
advanced

Continuous Intelligence

Understand continuous intelligence and real-time analytics. Learn how to implement always-on competitive monitoring systems.

詳しく見る
systematic

Data Aggregation

Learn how to aggregate competitive data from multiple sources. Practical guide to data collection, integration, and analysis.

詳しく見る
advanced

Digital Intelligence Platforms

Compare digital intelligence platforms for competitive research. Guide to features, capabilities, and choosing the right platform.

詳しく見る
advanced

Innovation Scouting

Learn how to scout for innovations and emerging trends. Practical guide to identifying competitive innovation opportunities.

詳しく見る
advanced

Patent Intelligence

Use patent analysis for competitive intelligence. Guide to tracking competitor innovation through patent research.

詳しく見る
advanced

Predictive Analytics

Learn how predictive analytics enhances competitive intelligence. Guide to forecasting competitor moves and market trends.

詳しく見る
systematic

Pricing Intelligence

Master competitive pricing intelligence. Learn how to track, analyze, and respond to competitor pricing strategies.

詳しく見る
advanced

Real-Time Analytics

Implement real-time competitive analytics. Guide to monitoring, alerting, and responding to competitive changes instantly.

詳しく見る
systematic

Sentiment Analysis

Use sentiment analysis to understand competitor perception. Guide to tracking and analyzing market sentiment.

詳しく見る
systematic

Social Listening

Use social listening for competitive insights. Guide to monitoring competitor social presence and market conversations.

詳しく見る
advanced

Technology Scouting

Scout emerging technologies for competitive advantage. Guide to tracking competitor technology and innovation.

詳しく見る

実装

5件の用語

手動の競合調査を永久に終わらせましょう

コンセプトを学んだ今、Fragments.aiがどのように競合インテリジェンスを自動化し、チームが情報を探す代わりに取引の獲得に集中できるようになるかをご覧ください。